Coffee and Ngopi

For Indonesians, coffee has always been more than just a name of commodity. "Ngopi" is a social ritual both in urban or rural areas in Indonesia. Indonesians love to hangout and go to it. Coffee shops or warung kopi is like a perfect place to sit for hours and chat. In the last 5 years, coffee business been thriving in several big cities in Indonesia. But during the covid 19 pandemic, there are a large scale of restrictions from the government to public facilities. Including coffee shops. There are noticeable things : Those who adopted coffee as a daily needs will seek an alternative for their coffee supply or back to traditional way (make your own coffee at home). Or those who view coffee as a "social ritual" will reduce their purchases. How do we go about that? Maybe the one of the option is to make a delivery product with affordable prices. 

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